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Bracknell, Berkshire, GB

Date:  Jul 23, 2022
Job ID:  4145

Business Development Manager UK/ IRE

Barco designs technology that makes everyday life a little better. Seeing beyond the image, we develop sight, sound, and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). Our solutions make a visible impact, allowing people to enjoy compelling entertainment experiences; to foster knowledge sharing and smart decision-making in organizations and to help hospitals provide their patients with the best possible healthcare. Headquartered in Kortrijk (Belgium), Barco realized sales of 804 million euro in 2021 and has a global team of 3,000+ employees, whose passion for technology is captured in +500 granted patents.




The mission of the Business Development Manager (BDM) is to develop existing managed account and develop new prospect accounts through approaching key End user (Fortune 1000 companies). The role will require the BDM to represent the full Barco portfolio with particular focus within our Collaboration (ClickShare). The position will report into the Regional Sales Director for UK/ IRE and be ideally based within reasonable travel distance to London.    


Key Responsibilities  


  • The role will be responsible for growing ClickShare sales revenues and funnel, by actively targeting large enterprise within key focused vertical sectors
  • You need to define the best end user approach for the territory in collaboration with the Regional Sales Director for UK/IRE
  • You are required to identify new opportunities for LED/ LCD/ Projection/ IP within your account list, transferring these opportunities internally to the relevant Barco specialist.
  • The role will encompass New business development, through pro-actively targeting prospect accounts and presenting Barco’s technology, securing proof of concept, engaging in technical discussions to bring opportunities to a sale closure.
  • You will also be provided with a list of existing managed accounts, with KPI’s on developing Barco’s share of wallet within these accounts and across the accounts subsidiaries.
  • You will need to be a competent communicator, able to interact with multiple stakeholders within the account (Procurement/ Project Management/ Facility Management/ IT + AV Managers/ Prescriber’s and C level)
  • You will need to follow up on Collaboration/ Workplace end user leads generated by Barco campaigns
  • You will need to maximize existing deployments across all local affiliates of an existing end customer and enable extensions in other affiliates as part of your European role.
  • You will need to create strong interlinks with your local team members from Channel/ BDM/ Consultant, plus work with colleagues from across other global territories to maximise sales revenues within your focus account list.
  • You will need to develop strong internal relationships with functional leaders in Belgium HQ to ensure harmonious working relationships
  • You monitor technology and market factors and provide market intelligence back to sales management/ segment marketing and product management
  • You will need to identify showstoppers to potential opportunities and report back to your Regional Sales Director and Service Management team for additional support.
  • You will be required to provide weekly reporting on your activities and manage your funnel through the Barco CRM system. Feedback will on your funnel for forecasting purposes will be required to local Channel Account Manager & Regional Sales Director on a bi-weekly basis. 


Your Profile:


  • Has a degree or minimum 5 years proven sales experience in related industry/ technology
  • Has a proven track record in solution selling to end customers, has an established end customer network within the FTSE 1000  
  • Have a good understanding of IT/UCC/ AV Technologies, preferably within Corporate meeting room technologies such as wireless collaboration systems
  • Are you a self-starter and prepared to hunt for business? Develop New Business relationships and creating your network via Linked In and other tools provided by Barco.
  • Enthusiastic and self-assured communicator, able to gain credibility with end customers and create long standing relationships
  • Highly skilled sales negotiator, able to engage at a commercial level with stake holders from the end customer and channel.
  • Implements a structured approach to time management, ensuring efficient use of resources and travel time when communicating/ visiting customers
  • Is a team player, able to work within a matrix organisation. Working effectively across divisions within Barco both locally and internationally.
  • You will need to be a self-starter, able to adapt to change, reliable and trust worthy
  • You will be expected to be visiting customers with travel across UK/ IRE plus some international travel required.

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