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Kortrijk, BE

Date:  Nov 13, 2021
Job ID:  2526

Product Manager Surgical Software Solutions

Barco designs technology that makes everyday life a little better. Seeing beyond the image, we develop sight, sound, and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). With a team of over 3,300 employees, located all around the globe, we realized sales of 770.01 million euro in 2020. 

To support our future growth for the surgical imaging business we are looking for an Experienced Product Manager for our Surgical Software Applications. As Product Manager, you will be responsible for one or more of our Surgical Software Applications and support in defining the strategic direction of the product line and portfolio.

As a Product Manager you are the end-to-end owner, expert and integrator of your product(s) throughout the full lifecycle. You define product innovations aligned with segment value propositions and based on a deep understanding of the customer needs.


Key responsibilities

  • You define, document and communicate the roadmap and product strategy in coordination with the surgical imaging team (product management, segment marketing, program management).
  • You develop the business case & define business models - prepare, organize & lead the Business Case Review, in strong collaboration with the team and business stakeholders.
  • You define winning product requirements, based on business and segment marketing needs, product/technical insights, market trends and customer personas. 
  • You focus on the customer experience, driving differentiation through a deep understanding of customer needs and best-in-class user experience thinking. You represent the customer and end-user internally and externally.
  • You conduct market, customer and internal research to gather product insights, supported by on-going visits to customers and non-customers.
  • You gather competitive intelligence and perform competitive analysis.
  • You create pricing models/architecture and get input from regional sales and segment marketing for final pricing decisions.
  • You own and manage the end-to-end lifecycle of product.
  • You play an integrator role and collaborate with a wide variety of functional areas (such as segment marketing, sales, engineering, manufacturing, product owners and operations) to define product requirements, customer needs and market opportunities. You ensure effective product development progress, take the necessary decisions on MVP/feature prioritization, and manage possible roadblocks and lead beta customers supported by the product owner
  • You collaborate with product marketing on new product launches
  • You deliver internal & external training & demo’s
  • You support and propose initiatives for recurrent revenue growht through software & service propositions

Your profile

  • You hold a higher degree combined with a minimum of 6 years professional experience in product management & product lifecycle management, ideally in a SAAS-driven organization where you are working on the intersection of software and services
  • You have a proven track record in defining the winning product & portfolio strategy across a global market
  • Having the ambition and capabilities to grow into people leadership role in your future career is considered a strong plus
  • You have a strong technical skill set or know-how of a similar industry or technology
  • You have a customer experience mindset in all you do and you put customer success first
  • You are a team player and you have the ability to coordinate with product development, engineering and other areas throughout the organization. Here for you are confident in prioritization and are a clear communicator.
  • You are a strong communicator, able to present to an audience with impact, good at interacting with people and you are open and curious for new ideas.
  • You can conceptualize and express ideas effectively to support the designers in defining product ergonomics and human interface design.
  • You are willing to travel up to 30 per cent of your time